The Auen Foun­da­tion will be the Pre­sent­ing Spon­sor of the Palm Desert Golf Cart Parade’s gold­en anniver­sary this Octo­ber. This is the sev­enth year that the Auen Foun­da­tion is spon­sor­ing the famous­ly fun Parade.

The Auen Foundation’s gift sup­ports a free, most­ly shad­ed senior seat­ing area for the Palm Desert Golf Cart Parade, which orig­i­nat­ed in the ear­ly 60s. The orig­i­nal parade was orga­nized by sev­er­al indi­vid­u­als who just want­ed to have fun. Today, it has grown to more than 100 whim­si­cal­ly dec­o­rat­ed golf carts, bands and dance groups, strolling down the beau­ti­ful El Paseo cor­ri­dor and cel­e­brat­ing the Val­ley’s unique golfer’s paradise.

On Sun­day, Octo­ber 26, 2014 the tra­di­tion con­tin­ues with our 50th Annu­al Parade, pre­sent­ed by the Auen Foun­da­tion with the “Palm Desert on Parade – Through the Decades” theme: 60s, 70s, 80s, 90s & Today. Entry forms are avail­able online at

We are hon­ored and thrilled that the Auen Foun­da­tion is sup­port­ing the Golf Cart Parade again,” says Mike Hardin, Lock Shop and 2014 Chair­man of the Golf Cart Parade. “This is a his­toric year for the parade, with the sup­port from the City of Palm Desert, the Palm Desert Cham­ber of Com­merce as Title Spon­sors and the Auen Foun­da­tion as Pre­sent­ing Spon­sor. There tru­ly is some­thing for every­one at the event, and we could­n’t be hap­pi­er about the fes­tiv­i­ties on our gold­en anniver­sary. We invite the entire Coachel­la Val­ley to come on out for a great day – or bet­ter yet – plan to be in the parade!”

The City of Palm Desert and the Five-Star Palm Desert Area Cham­ber of Com­merce con­tin­ue to be the Title Spon­sors of the event. The all-day fes­tiv­i­ties include the inter­ac­tive chil­dren’s area on Lark­spur, VIP Main Street seats, cart show, Palm Desert Rotary pan­cake break­fast and even more!

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